It is vital for sales and marketing reps to quickly and efficiently connect with their top prospects and beat their competition to the sales opportunities. Building org charts can be very time consuming, especially for the Fortune 1000 companies due to their size. But once it’s completed, it’s truly worth it to understand the organizational [...]

Does the solution fit their business need? If it doesn’t, you should probably go sell somewhere else. A company’s need for something is one of their most powerful buying motivators. From the buyer’s perspective, need is the reason they have to buy something and must find an answer to solve their need. From the seller’s [...]

Finding the decision maker and getting them to respond can be one of the hardest things a sales rep faces during the sales cycle.  Sales intelligence data can give you insights on who the decision maker might be, what questions to ask, and how to respond to his or her questions. However, you can’t expect to [...]