Mobile technology is becoming increasingly popular in the business world and companies are making mobility a priority. When iPads first came out, it was mostly popular for at home users. But more companies are now taking advantage of the benefits that tablets have to offer. Chevron is focusing on three main points for its IT [...]

In the current economic conditions, companies are looking to emerging markets for revenue growth. It is predicted that within the next 40 years, these emerging markets could surpass the developed countries. Procter & Gamble, for example, has a big push for the upcoming years in the emerging markets sector. In 2010, they are extending distribution [...]

Dun & Bradstreet understands it’s customers’ need for fast and accurate data; they know that if they can’t provide a platform that is easy to use in order to extract their “commercial data,” which also needs to be kept clean and updated, they will lose market share.

Being prepared for a sales opportunity is a critical component of being a successful sales rep. Now, more than ever, being educated on your target account in preparation for an important meeting, presentation or call can be the deciding factor in whether or not the sale moves forward and the prospect becomes a customer. Account planning helps you to effectively prepare and stay focused on the prospect’s business objectives and goals to ensure that you achieve your planned results, create a consistent experience for the prospect, and ultimately identify how your product or service can make a positive impact on their business.

The issue of how a sales rep’s time is spent is not as simple as eliminating the need to do personal research by investing in sales intelligence; it is clear that the buck does not stop there. It not only takes time to do the hard research. Even if the tools are paid for, there is still the issue of aggregating all of the content and making it available, easy to find, and consolidated in one place.