It is vital for sales and marketing reps to quickly and efficiently connect with their top prospects and beat their competition to the sales opportunities. Building org charts can be very time consuming, especially for the Fortune 1000 companies due to their size. But once it’s completed, it’s truly worth it to understand the organizational [...]

When it comes to a sales strategy, it’s important to know your competition, but it is even more important to know your potential client. Now more than ever, in this competitive market, you need to stand out amongst the crowd. What are you providing that others on the market are not? And even more important, [...]

In the current economic conditions, companies are looking to emerging markets for revenue growth. It is predicted that within the next 40 years, these emerging markets could surpass the developed countries. Procter & Gamble, for example, has a big push for the upcoming years in the emerging markets sector. In 2010, they are extending distribution [...]

Does the solution fit their business need? If it doesn’t, you should probably go sell somewhere else. A company’s need for something is one of their most powerful buying motivators. From the buyer’s perspective, need is the reason they have to buy something and must find an answer to solve their need. From the seller’s [...]

Finding the decision maker and getting them to respond can be one of the hardest things a sales rep faces during the sales cycle.  Sales intelligence data can give you insights on who the decision maker might be, what questions to ask, and how to respond to his or her questions. However, you can’t expect to [...]