Top 10 technology trends for 2013. Say that ten times fast. If you tried, I bet you still couldn’t say it as fast as the trends that will be growing in 2013. To meet the needs of your customers, you need to know what the large enterprises will be looking at for new technologies. What will they focus on that will help them increase their presence in the industry? Let’s take a look at the top 10 IT trends for 2013. Using this list as insight will help you build more sales leads and create better customer relationships.
- Mobile Devices - Did you know in 2013, mobile devices will pass PCs to be the most useful source of Internet? By 2015, sales of PCs and tablets will be 50-50. By that time, Windows 8 will be what enterprises want, and enterprises will need those smart phones and tablets to use it.
- Hybrid Cloud - Enterprises will be looking to use their platform everywhere. It needs to be easily accessible, but very secure. In 2013, enterprises will look beyond the VPNs and transfer themselves to private, public and more importantly, the hybrid cloud, which combines both public and private.
- One person, One Internet - Right now, there are 15 billion “things” (articles, information, pages, links, etc.) on the Internet and over 50 billion connections. In ten years, both will increase over 50%. That means even more “things” and even more connections. With these changes, the technology within mid-market and enterprise companies will need are things like embedded sensors, image recognition and NFC tools. There are predictions that, after these changes happen, companies will only need one employee to run all of their Internet connections.
- Data Sources - The days of having one data warehouse are pretty much dead. Companies are continually increasing the amount of data they available at their finger tips like, social data, intent graphs, consumption graphs, interest graphs and mobile graphs. Having all this data available to them helps them to make smarter business decisions.
- In-Memory Capabilities - Enterprises will be looking to focus in on real-time business intelligence. That means that SAP and other companies will be really focusing on the ‘real-time’ trend. In-memory computing (compared to traditional disk based storage) will allow companies to speed up their implementations and make sure they’re systems and data are real-time.
- Application Stores - In 2013 and beyond, enterprises will be looking to create private app stores themselves, selling domestic applications to their customers. This will also be used internally for their employees. With and more mobile devices being rolled out to employees, public apps can wreck havoc in regards to security. By having their own app store, they can control which apps employees have access to and that they’re safe for the IT environment. S
- Virtual Appliances - A new trend for 2013 will be when companies ship their software appliances as hardware. The virtual appliance is basically a prebuilt machine that has already been configured and allows quick deployment of a server or to test a server-based application, without having to worry about compatibility issues or interactions with other applications. Some examples of virtual appliances are Openfiler, Zimbra and WordPress.
- CyberSecurity - Cybersecurity has been a big issue this year already, especially with the President focusing in on strengthening privacy and cyber attacks. Enterprises will be looking for the best solutions to increase the safety of the company and their information.
- Gamification - The word “gamification” means a game-thinking technique that companies use to connect with their customers. Enterprises will be using this technique much more with their applications to improve the measurement of real-time and determining their users behaviors.
Staying on top of trends is important to be able to offer mid-market and enterprise companies technology that are efficient, saves them time and increases their presence in their industry. For more information about finding what technology your current prospects and target companies are using, check out our CRUSH M3!
Market Research Analyst
Mary dot Garon at salesquest.com